- Press Conference
- "Co-create the Future of Entertainment"
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- Virtual Production : Bringing Creators’ Visions to Life
- A production environment that integrates the background image with the subject in real time contributes to maximizing the creators' imagination.
- Airpeak S1 | Break the Boundaries of Aerial Expression
- Advanced drone technology to inspire creators to new heights. The sky is your canvas. Let your creativity soar.
- THE Camera
- The new Xperia PRO-I has a 1.0-type image sensor for professional imaging quality.
Expand Fan Communities
- Future of Sport Entertainment
- Hawk-eye has been introducing new tracking systems. Sony is also conducting a PoC with Manchester City F.C. to create a next-gen fan community.
- PlayStation’s Breathtaking Games
- Step into breathtaking worlds, discover incredible stories, and meet unforgettable characters – in games out now and coming to PlayStation®.
- David Bowie 75: A Reality Tour in 360 Reality Audio (Live)
- Celebrate Bowie 75! Experience songs from A Reality Tour like never before in 360 Reality Audio. Join the exclusive livestream January 6, 4PM PST.
- New BRAVIA XR TV Announcement
- Introducing the next generation of BRAVIA XR TVs, your invitation to a deeper level of immersive experiences you never thought possible.