Video Text Content
CES 2023 Main Film
“Sony’s Sports Business. Data-Fuelled Sports Fan Experiences”
The Hawk-Eye Innovation logo is shown.
“Pioneering & Inspiring Change in Sport Through Cutting-Edge Technology”
Examples of Hawk-Eye technology are shown being used in various sports such as tennis, football, and ice hockey.
“Capturing Data Through Unparalleled Optical Tracking”
A close-up of optical tracking cameras positioned around a stadium is shown.
Examples of Hawk-eye tracking technology are shown in tennis, baseball, motorsports, and football with on-screen player stats throughout.
“Producing Unlimited Applications of Data”
Examples of Hawk-Eye officiating technology is demonstrated in football, tennis and cricket.
The Pulselive logo is shown.
“Digital Experiences Fuelled by Sports Data”
The Pulselive team is shown looking at computers and interpreting data and information.
“Creating Experiences That Sports Fans Can't Live Without”
End-Users are shown holding mobile devices and tablets with examples of Pulselive OTT platforms being utilised throughout.
The Beyond Sports logo is shown.
“Putting Data in the Hands of the Fans”
Virtual recreations of sporting events such as American football, football, and ice hockey are shown with block-like characters moving around based on real-time tracking information.
The Beyond Sports team is shown modifying the sport virtual recreation on a computer.
“Capturing, Visualising, & Delivering Live Sports Data Directly to Fans”
Various examples are shown of Hawk-Eye, Pulselive, and Beyond Sports employees using proprietary tools and software in their day-to-day roles to deliver services.
“Learn More About How Data Moves From Field to Fans at our Stand”
The movie ends with the Beyond Sports, Hawk-Eye, and Pulselive logos displayed on the screen.