Video Text Content
CES 2023 Main Film
On-Screen Text:
“Sony’s Sports Business. Data-Fuelled Sports Fan Experiences”
The Hawk-Eye Innovation logo is shown.
On-Screen Text:
“Pioneering & Inspiring Change in Sport Through Cutting-Edge Technology”
Examples of Hawk-Eye technology are shown being used in various sports such as tennis, football, and ice hockey.
On-Screen Text:
“Capturing Data Through Unparalleled Optical Tracking”
A close-up of optical tracking cameras positioned around a stadium is shown.
Examples of Hawk-eye tracking technology are shown in tennis, baseball, motorsports, and football with on-screen player stats throughout.
On-Screen Text:
“Producing Unlimited Applications of Data”
Examples of Hawk-Eye officiating technology is demonstrated in football, tennis and cricket.
The Pulselive logo is shown.
On-Screen Text:
“Digital Experiences Fuelled by Sports Data”
The Pulselive team is shown looking at computers and interpreting data and information.
On-Screen Text:
“Creating Experiences That Sports Fans Can't Live Without”
End-Users are shown holding mobile devices and tablets with examples of Pulselive OTT platforms being utilised throughout.
The Beyond Sports logo is shown.
On-Screen Text:
“Putting Data in the Hands of the Fans”
Virtual recreations of sporting events such as American football, football, and ice hockey are shown with block-like characters moving around based on real-time tracking information.
The Beyond Sports team is shown modifying the sport virtual recreation on a computer.
On-Screen Text:
“Capturing, Visualising, & Delivering Live Sports Data Directly to Fans”
Various examples are shown of Hawk-Eye, Pulselive, and Beyond Sports employees using proprietary tools and software in their day-to-day roles to deliver services.
On-Screen Text:
“Learn More About How Data Moves From Field to Fans at our Stand”
The movie ends with the Beyond Sports, Hawk-Eye, and Pulselive logos displayed on the screen.