Sony Creators Conference
14:00 - 14:45 PDT on Aug 8
Sports, Creation Planning, New Realities

A New Frontier - Taking Optical Tracking to the Virtual World of Sports

Join Sony on the live sports data journey, from the field to the virtual world, and discover how Hawk-Eye and Beyond Sports are building the next frontier of sports entertainment.


  • Nicolaas Westerhof
    Chief Technology Officer & Co-Founder, Beyond Sports
  • Sam Bourne
    Product Manager, Hawk-Eye Innovations
  • Hiroki Nagahama
    Deputy Senior General Manager, Technology Infrastructure Center, Sony Group Corporation