Sony Creators Conference
15:30 - 16:15 PDT on Aug 8
Music, IP Expansion, Computer Graphics

Future of Virtual Production in Music

An introduction to new approaches to filming music videos using the latest virtual production technology, expanding the artist’s world beyond media.


  • Brad Spahr
    SVP, General Manager, Sony Immersive Music Studios
  • Irem Uygur
    Unreal Technical Artist, Sony Innovation Studios
  • Tobias Anderberg
    VP, Software Engineering, Sony Innovation Studios
  • Saul Levitz
    SVP, Video & Content Production, COLUMBIA RECORDS / Sony Music Entertainment
  • Anastasia Delmark
    Film Director, Green Glow Films